Dedicated and experienced professional with 8 years of experience in marketing, public relations, and communications. A Bachelor of Arts in Mass Communications from the University of Dar es Salaam and currently pursuing a Master of Science in Diplomacy and International Affairs from Euclid University - Washington.
Proficient in developing and implementing successful marketing strategies, corporate relations management, business management, managing public relations initiatives, and handling media relations. Previous roles include Marketing and Public Relations Manager at JUMIA, Newsroom Presenter Intern at Clouds Media Group, and Information Officer Intern at the Vice President's Office in Tanzania. Currently employed as a Business Manager at KEDA (T) CERAMICS TANZANIA.
Skilled in project management, with successful projects such as Kick Off in Marketing and Advanced Marketing Concepts at Hyatt Regency Dar es Salaam, The Kilimanjaro. A proactive and results-driven individual with a strong track record of achieving business objectives.
As a Business Manager at KEDA (T) CERAMICS TANZANIA, I am responsible for overseeing all aspects of the company's operations to ensure the achievement of business objectives. My key responsibilities include developing and implementing business strategies to drive growth and profitability, actively seeking new business opportunities and partnerships, managing the sales team to achieve sales targets, and conducting market research to understand customer needs and preferences.
I am also responsible for developing and managing the annual budget, monitoring financial performance against targets, and implementing cost-saving initiatives to improve efficiency. Additionally, I lead cross-functional teams to drive operational improvements, streamline processes, and enhance customer satisfaction.
My role as a Business Manager requires strong leadership, strategic planning, and decision-making skills to effectively manage a successful business operation in the ceramics industry.
As the Marketing and Communications Manager at Hyatt Regency Dar es Salaam, The Kilimanjaro, I was responsible for developing and implementing strategic marketing plans to drive brand awareness and increase revenue. My key responsibilities included creating and managing advertising campaigns, coordinating social media and digital marketing efforts, and overseeing public relations activities.
I worked closely with the sales team to identify opportunities for partnership and collaboration, as well as with cross-functional teams to ensure alignment with overall business objectives. I was also responsible for tracking and analyzing key performance metrics to evaluate the effectiveness of marketing efforts and make data-driven decisions.
In addition, I played a key role in managing the hotel's online presence, including website content and customer reviews. Through my leadership and strategic planning, I was able to significantly increase brand visibility and drive customer engagement during my tenure at Hyatt Regency Dar es Salaam.
As the Marketing and Public Relations Manager at JUMIA from September 2014 to August 2016, I was responsible for developing and executing comprehensive marketing and PR campaigns to increase brand visibility and drive sales. My key responsibilities included creating engaging content for social media, managing influencer partnerships, and organizing events to enhance brand awareness.
I successfully launched several marketing campaigns that resulted in a significant increase in website traffic and customer engagement. I also collaborated with the sales team to develop promotional strategies and ensure alignment with overall business objectives. In addition, I oversaw media relations, managed press releases, and handled crisis communications effectively.
Overall, my role at JUMIA allowed me to hone my skills in strategic marketing and public relations, making me a valuable asset to any team seeking a results-driven professional with a proven track record of success.
As an Information Officer Intern in the Vice President's Office of the United Republic of Tanzania from March 2013 to August 2013, I was responsible for a wide range of communication and administrative tasks. My key responsibilities included drafting press releases, preparing briefing documents, and handling media inquiries. I also had the opportunity to assist in organizing press conferences and events, as well as updating the office's social media platforms.
Additionally, I was tasked with conducting research and analysis on various policy issues, providing regular updates to the Vice President and senior staff. I also played a key role in coordinating with other government departments and external stakeholders to ensure effective communication strategies were in place.
Overall, my experience as an Information Officer Intern provided me with valuable skills in communication, research, and organization, which I am eager to bring to my next role.
As a Newsroom Presenter Intern at Clouds Media Group, I was responsible for delivering news updates and hosting live segments on various platforms, including radio and television. My key responsibilities included researching and writing scripts for news segments, conducting interviews with guests, and presenting the news in a clear and engaging manner. I also collaborated with producers and editors to ensure that the content was accurate and up-to-date. Additionally, I assisted in the production of promotional materials and social media content to increase audience engagement. Throughout my internship, I developed strong communication and presentation skills, as well as the ability to work efficiently under tight deadlines. My experience at Clouds Media Group has provided me with valuable insight into the world of journalism and broadcasting, and I am confident that I can bring these skills to any future roles in the industry.
Passionate and driven individual currently pursuing an Online Master of Science in Diplomacy and International Affairs with a specialization in conflict resolution. Eager to apply theoretical knowledge and practical skills in diplomatic negotiations, international law, and global governance. Strong research and analytical skills honed through coursework and practical experience. Proficient in cross-cultural communication and international relations. Committed to promoting peace and understanding on a global scale and expected to graduate in December 2024 from Euclid University - Washington.
Dynamic professional with a Bachelor of Arts in Mass Communications, specializing in media, marketing, and business development. Skilled in creating engaging content, developing marketing strategies, and fostering business growth. Experienced in managing social media campaigns, conducting market research, and building client relationships. Proficient in Microsoft Office Suite and Adobe Creative Cloud. Strong communication and organizational skills with a passion for storytelling and brand development. Eager to apply knowledge and creativity to drive success in a fast-paced and innovative environment.